In all seriousness, this concept works and opens up a whole new avenue of options for ProAV integration that I would bet few are seriously contemplating. In the same way the LCD changed the face of this market in the late 1980's, networking could do the same.

Learn IT. Understand what those folks are talking about and figure this all out as it's pretty cool and really new. It's wired, it's wireless and it's not display technology sensitive. It's awesome…

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Gary Kayye is Principal of Kayye Consulting a firm that specializes in providing marketing consulting, telephony integration and training development to the professional audiovisual industry. He spent 12 years at Extron and AMX as VP of Sales and Marketing before founding his own firm. He can be reached at www.kayye.com or via e-mail at gkayye@kayye.com. He is also the chairman of the ICIA PETC and a member of the ICIA Board of Governors.

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