Page 10 of 11
Using an Image to Tell a Story Example: Transchannel
A clear graphic can help explain a presentation's message. This entire presentation is built around the pyramid image. It starts from the bottom and builds up. On each slide there are bullet points that are specific to that piece of the pyramid.
Features. Figure 5.28 is a list of bullets, not very interesting. Figure 5.29 is more creative. It shows the pyramid being built and helps the audience remember the point just discussed, PeopleSoft Applications.
 |
| Fig. 5.28 |
 |
| Fig. 5.29 |
Helping the Presenter. This is a very easy speech to give. The image says it all. It builds from the bottom up, which allows the presenter to discuss the base, then move to the core and to the top-level information.
[an error occurred while processing this directive]
As you start to create your own unique images, shapes, and designs, be creative. Just be sure your creativity follows the specific guidelines in this chapter. Especially make sure your slides are aesthetically pleasing and understandable. Also find a way to have them emotionally engage the audience.
Ten Don'ts for Slides
Before you even fill out the Single-Slide and Total Visual Checklists at the end of this chapter, make sure your slides have not broken any of the following guidelines:
1. Don't use a gradient template with any type of image, for example, with an image of a building, when you are showing charts and graphs. It is very difficult, if not impossible, to read words and see charts superimposed over the images.
2. Don't make your whole presentation a series of builds.
3. Don't use so many colors that the presentation carries no consistency.
4. Don't use so many different models and diagrams that your audience never has an opportunity to fix one or two models in their minds.
5. Don't include so many words that you don't have anything to say besides what is written on the slides.
6. Don't use photos that take up too much memory for the size of your computer. Your computer will take a long time to bring them up on the screen.
7. Don't use a black background.
8. Don't use sounds unless they are relevant to your topic.
9. Don't put so many numbers on a chart that your audience can't figure out the point of the chart.
10. Don't include so many slides that you know you will be short of time even before you start the presentation.
[an error occurred while processing this directive]
