Part 1 in a 2- Part
Series
Click
here for your subscription to our free newsletter for a reminder when
Part 2 is published.
About two months ago, I was in the market for a new laptop. So, what
did I do? I made a list of all the features and specifications that
my new laptop needed to meet and created a spreadsheet with all the
possible manufacturers that could "fit the bill". Then I went
onto the web and spent an evening filling in my spreadsheet with all
the possible contenders. And, the outcome? Well, I bought another Dell
mostly because of the satisfaction I have enjoyed when dealing with
their impeccable technical support team.
Well, a few
nights ago, a friend from Disney called me, and asked if I could help
narrow down his department's search for a new projection system and
give him a list of manufacturers and specifications to look for when
doing his search. I obliged him and we started brainstorming over the
phone. After spending about an hour on the phone with him, I came to
an interesting, but frustrating, realization. It is almost impossible
to do an apples-to-apples comparison of features and performance in
our industry. Why? It's simple, no standards.
Ok, we do
have the ANSI Lumens standards, and some manufacturers are even starting
to use them, but in reality, they're useless if not specified with the
contrast ratio. But, even if we include ANSI Lumens as a standard, that
brings our total to, well, ONE. One standard.
Imagine buying
a laptop that was specified to perform at 330MHz only to find out a
month later that it was actually only 166 MHz. I bet you would be pretty
upset. Well, what's the difference in that example and buying a projector
specified to output 1000 lumens and, after setting it side by side with
the 800 lumens projector you purchased a month ago, you see that the
new projector is actually dimmer! So, what's the difference?
Well, I don't
want to pick on the projector manufacturers as in many cases it's not
actually their fault and; that's not the point of this article. But
the projector example is only one single product and one single example.
Now, put yourself in the shoes of someone who designs, specifies and
sells (or even buys) systems with over 50 professional AV products in
a typical application and virtually none of them with standards. What
do you have? The day-to-day perils of the average AV contractor out
there today, that's what. If you think you're confused, imagine having
to integrate 50 non-standard products without standardized specifications
into a system and trying to guarantee a customer it will work, even
though the system is using products that he/she has never integrated
together before. And, to top it all off, because virtually every system
the typical AV contractor does today is custom and there aren't any
standards, in many cases, each manufacturer must be called one-by-one
to insure compatibility.
For more news
and feature articles, return to PresentationMaster
home page.
| Keep
up on the news with our weekly Pro AV newsletter! |
|
|